Bhaya Cruises, a prominent operator in Vietnam's Ha Long Bay and Lan Ha Bay, has launched its 2026 Summer Collection, bundling all-inclusive packages on two of its signature vessels. The initiative targets the growing segment of eco-conscious luxury travelers, with offerings on the Bhaya Soul and The Au Co.
Bhaya Soul: Mindfulness and Upgrades
The Bhaya Soul, recently recognized by TIME as one of the World's Greatest Places 2026, features a 2-day, 1-night all-inclusive package centered on mindfulness and relaxation. Guests receive a free upgrade to the next suite category, valued at $200, a complimentary roundtrip transfer between Hanoi and Ha Long Bay (worth $80), and a $50 onboard drink credit. Activities include guided kayaking and mindful walks, with farm-to-table dining and panoramic ocean views.
The Au Co: Sustainable Exploration with Hotel Stay
The Au Co, known for its steel-hulled design and sustainable tourism practices, offers the Summer Privilege package. This includes a free one-night hotel stay in Hanoi, a roundtrip transfer, and a $50 drink credit. The vessel provides an upscale way to explore Ha Long Bay's geological formations, appealing to families, couples, and groups.
These promotions aim to maximize vacation value without sacrificing luxury, as Bhaya Cruises continues blending traditional Vietnamese aesthetics with modern safety and sustainability standards. Established in 2007, the company operates a fleet focused on responsible tourism.
For travel professionals, these packages present an opportunity to offer clients a premium, all-inclusive experience in one of Southeast Asia's most iconic destinations. The inclusion of transfers and hotel stays simplifies logistics for agents and tour operators.
Bhaya Cruises' move aligns with broader industry trends toward transparent pricing and bundled value, similar to initiatives by other cruise operators. For context, MSC Cruises Unveils All-Inclusive Summer 2026 Package with Transparent Pricing and Protected Fly & Cruise.
As luxury travelers increasingly seek eco-friendly options, Bhaya's focus on sustainability and wellness positions it well. The company's vessels incorporate traditional design elements while meeting modern environmental standards.
Booking details and availability are available directly from Bhaya Cruises. Travel advisors are encouraged to inquire about group rates and customized itineraries.


