FCM Travel has been named Hybrid Online Travel Agency of the Year - Singapore at the Travel Daily Media Travel Trade Excellence Awards 2026 - Asia. The accolade highlights the company's connected approach to corporate travel management, which integrates proprietary technology, artificial intelligence, and human expertise to deliver a more seamless experience for business travellers.
As corporate travel grows more complex, companies are demanding greater visibility into travel data, tighter cost control, and robust duty-of-care measures. At the same time, employees expect faster, more personalised support. FCM's response has been to build an integrated ecosystem that combines technology and human touch, aiming to deliver measurable value across travel programmes.
Book, Manage, Create: FCM's connected ecosystem
Central to FCM's strategy is its connected technology ecosystem, built around three pillars: Book, Manage, and Create. These capabilities simplify bookings and changes, give businesses enhanced oversight and control, and enable tailored solutions that adapt to evolving needs. The FCM Platform, powered by a proprietary intelligence layer embedded in its travel management system, unifies bookings, approvals, policy management, reporting, and servicing in a single environment. This connects travellers, arrangers, travel managers, and FCM's own experts to the same data, context, and workflows.
FCM Booking, the company's proprietary online booking tool, helps travellers find policy-compliant options, while Sam, FCM's AI assistant, handles routine requests and seamlessly transfers travellers to a human consultant when complex support is needed—preserving full conversation context. This reflects FCM's philosophy of automating the ordinary while humanising the extraordinary. By streamlining routine tasks, FCM frees its travel experts to focus on disruption management, complex itineraries, duty-of-care situations, and other moments requiring professional judgement.
FCM has also revamped its global operating model to support multinational programmes while retaining local expertise and accountability. The combination of connected technology and human support allows FCM to deliver a consistent experience across markets without sacrificing local knowledge.
Measurable impact and recognition
The results speak for themselves: consultant productivity is up 21%, fully automated transactions have risen by 24%, and global service-level performance has improved by 9%. In Asia Pacific, Sam handled more than 7,600 routine traveller requests over a two-week period, with 97.5% resolved without consultant input. FCM also maintains a 96% global client retention rate, underscoring the value clients place on its integrated model.
The Travel Daily Media Travel Trade Excellence Awards - Asia is a premier programme in the region, honouring excellence across hotels, airlines, airports, cruise lines, tour operators, travel agencies, booking platforms, and travel technology. FCM's win places it among other notable honourees, such as Direct Travel Asia, which was named top corporate travel manager in Singapore, and Sunrate.AI, which took AI Initiative of the Year. The awards also recognised Accor and ALL Accor with twin wins, and Pan Pacific Singapore as City Centre Hotel of the Year.
For travel professionals, FCM's recognition underscores a broader industry shift: the most effective corporate travel programmes are those that blend advanced technology with human expertise. As FCM's results demonstrate, this approach not only improves operational efficiency but also enhances traveller satisfaction and client loyalty.
