VIVA Cruises has officially renamed its Douro river vessel, previously known as Porto Mirante, to VIVA MIRANTE. The rebranding takes effect immediately as the ship prepares for its first full season under the VIVA Cruises banner, with 32 departures scheduled from March through November 2027.
The 120-guest ship, with 60 cabins, offers French balconies on the upper and middle decks. Onboard facilities include two restaurants, a panoramic lounge and bar, a fitness room, and a sun deck featuring a pool and loungers. A sky lounge and boutique shop round out the amenities.
Michelle Daniels, Director of Sales for UK & Ireland and Australia & New Zealand at VIVA Cruises, welcomed the addition to the fleet. She highlighted the ship's blend of relaxation and exploration, noting that the Douro's vineyard-lined banks and historic towns make it a compelling itinerary for river cruise enthusiasts.
The Douro River is renowned for its terraced vineyards, quintas, and picturesque villages. VIVA Cruises will update the ship's exterior branding and marketing materials to reflect its new identity, ensuring consistency across the fleet.
2027 Itineraries and Pricing
A sample seven-night cruise departs Porto on 23 June 2027, calling at Folgosa, Vega Terrón, Pocinho, Pinhão, and Régua. Fares start at $2,795 (£2,295) per person, which includes meals, premium drinks, a daily replenished minibar, and Wi-Fi as part of VIVA Cruises' all-inclusive offering.
The rebranding aligns with VIVA Cruises' broader expansion strategy. The company recently unveiled an autumn circus show and festive music lineup on its Rhine and Danube sailings, underscoring its focus on onboard entertainment and guest experience.
River cruise operators are increasingly investing in the Douro as a premium destination. VIVA MIRANTE's deployment adds capacity to a region that has seen growing demand from European and long-haul travelers alike.
Travel advisors can expect updated collateral and sales support as VIVA Cruises rolls out the new branding. The ship's 2027 season is now open for booking, with early-bird incentives likely to attract clients seeking a blend of culture, wine, and scenic cruising.
For more on river cruise developments, see our coverage of A&K Sanctuary's Nile Seray debut and VIVA Cruises' autumn entertainment lineup.
